How do you make a not-so-green city centre greener?
During 2012's Floriade, Venlo’s city centre was suddenly strewn with mobile urban gardens that appeared all across town. From vegetable planters to horticultural glasshouses; entrepreneurs devised a host of playful promotions around the rolling green gardens, while visitors could find some peace and quiet in these small, artificial oases.
Team: Jannie Schmitz
Partners: Venlostad.com, Venlo Partners, Niels Korsten, Boomkwekerij Fleuren